Real Estate Development Web Design
Real Estate Development Web Design
Hallō Nelson
Modern real estate development meets unique community culture.
- Google Analytics
- Google Search Console
- Spark CRM
Project goals –
The real estate developer sought to create a digital presence for their new housing development that would resonate with the local community. Their goal was to showcase the project as not just another development, but as an integral part of the area's unique culture and lifestyle. They needed a website that could communicate this vision effectively to potential homebuyers while establishing their brand in a new market.
Our approach –
Collaborating closely with a local design agency, we focused on building a website that harmonized with the community's aesthetic and values. Our approach involved integrating locally inspired visuals, intuitive navigation, and interactive features that highlighted the development's alignment with the local lifestyle. We ensured the site was responsive, accessible, and equipped with tools to help prospective buyers explore the development in detail.
Launch –
Given a tight deadline, upon completion, the website was launched seamlessly, with a robust content management system that allowed the developer to update information as needed. The site was promoted through a targeted digital marketing campaign to introduce the development to the local community and prospective buyers from outside the region.
Results –
The launch of the website successfully positioned the development as a key part of the local community. Traffic to the site exceeded expectations, with high engagement from both local residents and interested buyers. The developer received positive feedback on the site’s user-friendly design and its ability to reflect the community’s character, helping to build credibility and pre-sale interest in the project.
